Duration : 2 years (7 terms)
Mode of study : Open and Distance learning
Examination Body: KNEC
Entry Requirements : KCSE C- (Minus) & above
Entry Requirement: C minus and above.
This programme aims to provide students with a managerial orientation towards sales and marketing. It covers all relevant topics that an informed sales and marketing professional needs to know, as well as providing insights to issues faced in strategic, tactical and administrative marketing.
ICT Principles and Practice of Marketing Life skills
Principles and Practice of Selling Entrepreneurship Business Plan
Communication Skills Economics
Marketing Management Legal Aspects in Sales & Marketing Quantitative Methods
Public Relations Sales Management
International Marketing Strategic Planning in Sales & Marketing Marketing Research
Marketing Planning & Control Principles & Practice of Management Financial Aspect of Marketing